Japanese Tourism will have a boost with the signing of a Memorandum of Cooperation between Singapore Airlines (SIA) and Japan National Tourism Organisation (JNTO). The memorandum agrees to enhance cooperation in the promotion of travel and tourism to Japan from five key markets. Singapore is an important hub which can promote Japanese Tourism from Singapore, Australia, India, Indonesia and Malaysia. The five countries were identified by both JNTO and SIA due to the high volume of travellers flying to Japan in 2018.
Japanese Tourism Promotion
The memorandum, the first between JNTO and any airline, will see the new partners working closely to jointly promote activities. This will help achieve Japan’s aim to reach 40 million inbound tourists in 2020. With tourist numbers through Singapore increasing 2.3 times over the past five years there is a clear opportunity for promotion. In 2018, Indian travellers increased the most, by 14.7%, with those from Indonesia jumping 12.7%.
Singapore Airlines flies to four cities in Japan, offering a total of 77 weekly flights to Tokyo (Haneda and Narita), Nagoya, Osaka, and Fukuoka. Regional subsidiary SilkAir operates three weekly services to Hiroshima and SIA’s low-cost subsidiary Scoot flies 37 weekly services to Sapporo, Tokyo Narita, and Osaka. This makes a combined SIA Group total of 117 weekly services between Singapore and Japan.
Make your bookings on the Singapore Airlines website, or through your preferred travel agent. And watch for promotions on flights and holiday packages! For things to do in Japan, get started with some of our stories – Useful things to know, Explore Kansai or Kansai International Airport.