Passengers will be the main beneficiaries of the finalisation of the travel retail joint venture signed between Singapore Airlines (SIA), 3Sixty (formerly DFASS Group) and SATS. The inking of the shareholders’ agreement seals the establishment of a partnership to operate KrisShop and Scootalogue retail programmes in Singapore.
As a result, KrisShop Pte Ltd, launched operations on 1st December 2018.
Travel Retail (Let’s go shopping!)
The successful completion of the agreement follows the March announcement of the companies’ intention to launch the joint venture. The agreement covers
- in-flight duty-free
- ground-based duty-paid goods
- pre-order services
- onboard and ground-based deliveries.
These activities will initially be available under the existing KrisShop and Scootalogue in-flight sales brands making KrisShop an e-commerce platform easily accessible to consumers.
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